Lifecycle Marketing Analyst
Company: VirtualVocations
Location: Madison
Posted on: February 4, 2025
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Job Description:
A company is looking for a Lifecycle Marketing Analyst to join
their marketing team.
Key Responsibilities
Analyze customer journeys to identify patterns and opportunities
for improvement
Track and report on the effectiveness of lifecycle marketing
campaigns across various channels
Develop and refine customer segments for personalized marketing
messages
Required Qualifications
Bachelor's Degree in Marketing, Business, Data Analytics, or
related field
4+ years of experience in marketing analysis, lifecycle marketing,
or CRM
Proficiency in data analysis tools such as SQL, Excel, and
visualization tools
Experience with marketing automation platforms like Marketo or
HubSpot
Familiarity with customer segmentation and data-driven marketing
techniques
Keywords: VirtualVocations, West Allis , Lifecycle Marketing Analyst, Professions , Madison, Wisconsin
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